The Fun Theory
Had a quick glance at Playful 09‘s page a minute ago and my eye was drawn to the post titled ‘Making Things Fun’.
OK, I might be latecomer to all this, but for those who haven’t seen it, VW’s Fun Theory is pretty sodding awesome. Basically take your average everyday item and twiddle around with it so it becomes extraordinary. Genius.
(Playful 09 is a conference all about fun and play and all that next Friday, by the way – I’m very keen to go)
Filed under: play, Viral Marketing | Leave a Comment
Tags: marketing, play, Playful 09, The Fun Theory
Andy Zaltzman animals art audio BBC Blogs Board Games Books brainstorming cat charity Charlie Todd children Comedy Comics Competitions Coney Conspiracy for Good cooking Dan Walker Smith Design design thinking event events exercise Film Find Your Feet flashmobs food football fun fundraising games Geekcamp Guardian Hide&Seek IDEO improv Improv Everywhere interview Inventions journalism London marathon marketing media movies Music News Quiz New York New York Times Open University performance Photography ping pong play podcasts Radio Rufus Hound Running science social games Sport Stanford Stewart Lee Theatre This American Life Timewasting Tim Kring TV Useless Flyers Video Wired World Cup YouTube
Error: Twitter did not respond. Please wait a few minutes and refresh this page.